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C6 Bank

AI, OOH, Motion

C6 Bank cards become the crowd in a football stadium.

C6 Bank: A stadium made of cards for the campaign featuring Gisele Bündchen.
Brand / project
C6 Bank: World Cup 2026 with Gisele Bündchen
Year
2026
Our role
AI image creation and motion for the campaign film.
Deliverables
Vertical film for out-of-home screens, Campaign images featuring Gisele Bündchen and the world of C6 cards

The project

Create a film for C6 Bank’s 2026 World Cup campaign featuring Gisele Bündchen, designed for out-of-home screens.

The approach

The card range fills the stands, taking the brand’s colours to the scale of a football stadium. The film moves from the C6 ball and its crowd of cards to Gisele’s portrait. A vertical composition keeps the story focused on a few recognisable elements.

The film

Credits

Brand
C6 Bank
Campaign
Copa do Mundo 2026
Featuring
Gisele Bündchen