(About)

jeferson

araujo

(Mission)
Bringing innovation to a fast paced industry
In a fast-paced, competitive world, I approach new ideas and creativity with agility and openness. I draw inspiration from various sources, adapt quickly to market demands, and value collaboration for diverse perspectives. My mission is to innovate and excel in the digital landscape.
(Story)
Navigating Pixels: My Personal Journey in Digital Design.
I began delving into augmented reality towards the end of my Architecture and Urbanism course in 2019.

Drawing on the skills I acquired during my studies —proportion, geometry, 3D design, texture work, and color theory — I decided to pursue a career in AR effects development.

My work is known for seamlessly integrating virtual elements into real-world scenes, creating captivating virtual fantasies.
(Statistics)
(Projects)
500+
Since 2019 I've worked in 500+ projects, each a unique chapter in my journey of creative exploration.
(Clients)
100+
Grateful to have collaborated with 100+ clients, shaping digital dreams into lasting design partnerships.
(Impressions)
100 BI
The AR experiences I have created have already been viewed over 100 billion times on social media platforms.
(UGC)
800 MI
More than 800 millions of videos were recorded with the AR Effects created by me, generating User Generated Content for the brands and artists I have collaborated with.
Process
creative
Process
creative
Process
(01)

Concept

In this pivotal phase, ideas converge and spark the flame of innovation, laying the foundation for our digital experiences.
Ideation
Conceptual Sketches
Design Moodboard and Storyboard
(02)

Design

Refining the visual narrative, this phase merges artistry with functionality, creating designs that captivate and leave a lasting impression.
First Versions
Viewport Renderings
Design Iterations and Revisions
(03)

revisions

Translating ideas into tangible experiences, this phase focuses on polishing our experience, ensuring the project is delivered meeting the client expectations.
Revisions
Testing
Feedback Analysis
(04)

publishing

The final act ensures a flawless transition from design to deployment, delivering a polished and impactful digital presence.
Finalized Design Assets
Publishing as AR Manager
Performance overview

Let's create a masterpiece together

Let's collaborate and craft an unforgettable journey. Elevate your brand with precision, creativity, and seamless design excellence. Connect now.
Contact me